Toothpaste Types 101

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Toothbrush and toothpaste at drugstore

Source: Alamy

We’ve all been there. You’re in the grocery store, or maybe a drugstore, and you see a wall of toothpaste from different toothpaste manufacturer. You might think: “I don’t know what kind I need. Maybe I should get something with fluoride? Or maybe not.” If this has ever happened to you—or if it’s happening right now—read on! We’re here to help guide your choice of toothpaste types from various oral care manufacturers so that you can make an informed decision about which one is best for your needs (and wallet).

Alcohol-Free Toothpaste

Alcohol-free toothpaste is one of most common types of private label oral care products that is free of alcohol but still contains fluoride.

Alcohol-free toothpaste is typically recommended for people who have sensitive teeth or gums, or those who would prefer not to use a product that contains alcohol. The main purpose of alcohol-free toothpaste is to clean and protect the teeth and mouth. It can also help prevent cavities and plaque buildup.

The ingredients in alcohol-free toothpaste range from baking soda to calcium carbonate. Some private label oral care products brands even use natural ingredients such as coconut oil, mint oil, or cinnamon oil. These ingredients are intended to freshen your breath while providing some form of oral protection.

Baking Soda Toothpaste

Baking soda toothpaste is a type of toothpaste that uses baking soda as an abrasive and has other ingredients such as fluoride, triclosan, and glycerin.

Baking soda is a naturally occurring mineral that has been used for centuries in cooking, cleaning and medical treatments. Baking soda toothpaste is still used today because of its ability to clean teeth and make them whiter.

The active ingredient in most toothpaste is fluoride. Fluoride helps protect your teeth by strengthening them against cavities. Baking soda does not contain fluoride, so it does not offer this benefit to its users.

Charcoal Toothpaste

Charcoal toothpaste is a type of toothpaste that private label oral care products uses activated carbon as its main ingredient. This special type of carbon is made from coconut shells or peat, which gives it a black color. It also has other ingredients like fluoride or peroxide which help to whiten your teeth and fight cavities.

Charcoal toothpaste works by absorbing harmful substances like bacteria and toxins from your mouth. The carbon absorbs these particles so you don’t have to brush them away manually with your toothbrush. It also helps to whiten your teeth by removing surface stains and leaving them looking whiter than ever before!

Coconut Oil Toothpaste

Coconut oil toothpaste is a natural alternative to traditional toothpaste. It contains coconut oil, baking soda, essential oils and other natural ingredients. Coconut oil contains antibacterial properties that help fight germs that cause bad breath. Baking soda cleans your teeth, freshens your breath and whitens your teeth. Essential oils give the toothpaste its scent and flavor.

The main benefits of coconut oil are:

  • All-natural and organic
  • Fighting bad breath
  • Whitening teeth
  • Strengthening enamel
  • Anti-inflammatory properties (coconut oil contains lauric acid which has anti-inflammatory effects)

Fluoridated Toothpaste

Fluoride works by sticking to the enamel of your teeth and making them stronger. The fluoride ions then become trapped in the enamel and don’t allow bacteria to penetrate the surface of your teeth. This prevents cavities from forming between the teeth and helps repair existing damage.

The biggest benefit is that it prevents cavities from forming on your teeth which means less dental work for you down the line! If you live in an area where fluoride isn’t naturally occurring in your water supply or if you don’t use bulk mouthwash or or breath spray floss regularly, then this product could be a great option for you! It’s also good for those who have sensitive gums because there are no harsh chemicals used in making it like there are with some private label oral care products brands of toothpaste that might irritate them more than they would if you were to use regular toothpaste.

Fluoride-Free Toothpaste

Some people who have sensitive teeth may benefit from using fluoride-free toothpaste. If you have sensitive teeth, you might notice that normal toothpaste cause pain or discomfort when you brush your teeth. Fluoride-free toothpaste may relieve this pain by reducing the amount of fluoride in your mouth.

Fluoride-free products are available at drugstores and supermarkets nationwide. Private label oral care products often come in flavors like mint or baking soda, which can help freshen your breath while they clean your teeth and gums.

Probiotic Toothpaste

Probiotic toothpaste is a type of toothpaste that contains probiotics, which are beneficial microorganisms that help maintain oral health. Probiotics can be found in yogurt and other fermented foods, but they’re also available as supplements you can take orally or apply directly to the gums.

Probiotics can help prevent cavities by reducing plaque accumulation on your teeth; they may also reduce gum disease by fighting off harmful bacteria in the mouth. In addition to this anti-cavity effect, some research suggests that certain strains of probiotic bacteria may even boost the effectiveness of fluoride treatments.

Probiotic-containing products range from simple gels or rinses applied directly onto the gums after brushing or flossing to full-fledged “prescription” mouthwashes containing high concentrations of beneficial microbes designed specifically for patients who suffer from gum disease and other oral infections caused by poor oral hygiene habits like smoking cigarettes or chewing tobacco regularly throughout their lives.

Propolis Toothpaste

Propolis is a resinous substance used by bees to protect their hives. It’s made from plant and tree resin, combined with bee saliva, wax, and pollen. The bees use it to seal cracks in their honeycombs and repair damage caused by intruders or pests.

The most commonly known use for propolis is as a remedy for sore throat, but it has also been used to treat skin conditions like acne and fungal infections. It also has anti-inflammatory properties that can reduce swelling and inflammation in the mouth, which can help relieve pain from toothaches or gingivitis.

One benefit of using propolis toothpaste is that it can help prevent cavities by killing the bacteria responsible for causing tooth decay. It also helps strengthen teeth by hardening enamel and reducing sensitivity caused by receding gums. If you have sensitive teeth or suffer from dry mouth syndrome, then this may be an ideal product for you.

Anyone who suffers from dental problems or wants to maintain good oral hygiene should consider using this type of product. If you have any allergies or sensitivities then you should consult with your doctor before using toothpaste containing propolis. The product may also interact with the medications you’re taking, so it’s important to check with your dentist or physician before starting any new treatment regimen.

SLS Free Toothpaste

SLS free v regular toothpaste


SLS is sodium lauryl sulfate. It’s a foaming agent, detergent and surfactant that helps to clean your teeth. It’s also an emulsifier (it helps oil and water mix), degreaser, wetting agent and more!

SLS is the most common ingredient in toothpaste with about 70% of all toothpaste containing it. The reason why some people don’t like SLS-free toothpaste is that they think it won’t clean their teeth well enough because they need to use more of it than usual when they brush their teeth with regular paste. However, this isn’t true at all; there are plenty of studies showing that people who use non-foaming products actually spend less time brushing their teeth than those who use traditional ones because they don’t need as much product on each brush stroke which means less chance for infection or gum disease due to poor oral hygiene practices (aka not brushing long enough).


Toothpaste is one of the most popular products in the world. It is used by millions of people all over the world every day. The toothpaste market is huge and it is growing every year. If you are looking for a toothpaste manufacturer, you have come to the right place!

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